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Camp K12, an Edtech startup building a global online school for 21st-century skills. K12 has launched Hatch Kids, a metaverse and AR/VR creation platform for young learners. Hatch Kids is a free online 3D creation platform for kids aged between 6 – 18 to design; code and publish 3D games, Augmented Reality (AR) apps, interactive Virtual Reality (VR) worlds, and metaverse experiences without any prior design or coding experience.
Over the past 6 months, the platform has grown organically to over 1.1 million users across 150 countries via school, government, and ed-tech partnerships. With 75% of the consumption coming from the US and Canada. Other top geographies include the UK, Australia, and India. Students have created more than 3.6 million projects on the platform to date, in the classroom, and beyond.
There are over 100 million kid coders out there today using a variety of free coding platforms to learn coding by building games and apps. These platforms are incredibly effective and set the stage for the kid’s coding movement starting in 2007. However, the vast majority of them are restricted to 2D project creation, built for the age of smartphones and flat screens. As technologies like AR and VR go mainstream, we need to upgrade the tools that kids learn. And that educators teach on modern-day use cases and content formats. They built Hatch as a kid’s coding platform for the age of the metaverse.
K-12 wants to give 100M+ young kids their first AR/VR creation experience. The self-confidence to be builders in the inevitable Mixed Reality future rather than passive consumers of it. Camp K12 expects Hatch Kids to top 2 million MAUs by December 2022. Owing to strong student demand from students, as well as partnerships with 1500+ schools, ed-tech. And additional government bodies worldwide. Camp K12 serves over 400,000 students across North America, the Middle East, and India. K-12 last raised $12 million from Elevation Capital and Matrix Partners India.
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